Small Business Resources Roundup

Patrick DugganSmall Business Resources

small business scheduling

Each month, we bring you the latest roundup of resources for small business owners bootstrapping their businesses and creating quality jobs in their communities. Don’t forget to follow us on Twitter at @PCVtweets. Every Monday we post a new collection of new must-read small business resources, articles, and news. Are there any specific areas your business needs advice in? Let us know, and we’ll search for what you need to add to our monthly roundup.

The ABCs of SME Budgeting – 5 Key Considerations

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Small and mid-sized businesses are the backbone of every successful economy. They can easily adapt to sudden changes of market conditions. What’s more, you don’t need millions of dollars to establish such a business venture. However, they’re extremely sensitive when it comes to finances. Due to their limited budgets, expenditure in these enterprises needs to be strictly controlled. After reading the following five budget considerations, you’ll become a more careful entrepreneur, assets-wise. There’s no effective online marketing without an exquisite website. The good news is that your website can be exclusive without large investments. SME business owners should rely on creativity and personal qualities that make a difference, rather than on expensive design. Thousands of small businesses, as well as some large companies, build their websites on the WordPress platform. It’s a clear sign you should also jump on the bandwagon and use free WP themes and plugins to make … Read More

Small Business Resources Roundup

Patrick DugganSmall Business Resources

Each month, we bring you the latest roundup of resources for small business owners bootstrapping their businesses and creating quality jobs in their communities. Don’t forget to follow us on Twitter at @PCVtweets. Every Monday we post a new collection of new must-read small business resources, articles, and news. Are there any specific areas your business needs advice in? Let us know, and we’ll search for what you need to add to our monthly roundup.  

Free Small Business Webinar: Retail Is Alive And Well

Patrick DugganAdvisor Wisdom, Our Network, Small Business Resources, WebinarsLeave a Comment

small business webinar retail

In this free small business webinar on strategies and best practices to stay competitive and thrive in retail, BusinessAdvising.org hosted Joe Alexander, founder of Nest Bedding, one of the leading online mattress and bedding brands. In this free webinar you’ll learn about: How a customer-centric approach pays off Tools and strategies for small businesses operating retail brick-and-mortar and online storefronts How to stay competitive in today’s dynamic retail environment   Joe Alexander is a pro bono advisor with BusinessAdvising.org, and the founder of Nest Bedding, one of the leading online mattress and bedding brands. His beds can be found in the homes of some top athletes and celebrities (and Pacific Community Ventures’ staff!) and he’s been lauded in publications such as the Huffington Post, Men’s Fitness and Refinery 29. In 2012, he bootstrapped Nest Bedding and grew it into a $20 million dollar a year force in the mattress and … Read More

Free Webinar On January 27 — Retail Is Alive and Well

Patrick DugganAdvisor Wisdom, Our Network, Small Business ResourcesLeave a Comment

Free small business mentor advisor coach businessadvising.org

Join us on Friday, January 27 for a free small business webinar on strategies and best practices to stay competitive and thrive in retail. BusinessAdvising.org will host Joe Alexander, founder of Nest Bedding, one of the leading online mattress and bedding brands. In this free webinar you’ll learn about: How a customer-centric approach pays off Tools and strategies for small businesses operating retail brick-and-mortar and online storefronts How to stay competitive in today’s dynamic retail environment   Friday, January 27, 2017 from 10:00 AM to 11:00 AM (PDT) The presentation will be followed by a Q&A, where you can ask your questions and get advice. Joe Alexander is a pro bono advisor with BusinessAdvising.org, and the founder of Nest Bedding, one of the leading online mattress and bedding brands. His beds can be found in the homes of some top athletes and celebrities (and Pacific Community Ventures’ staff!) and he’s been … Read More

Small Business Resources Monthly Roundup

Patrick DugganSmall Business Resources

good jobs buy local

Each month, we bring you the latest roundup of resources for small business owners bootstrapping their businesses and creating quality jobs in their communities. Don’t forget to follow us on Twitter at @PCVtweets. Every Monday we post a new collection of new must-read small business resources, articles, and news. Are there any specific areas your business needs advice in? Let us know, and we’ll search for what you need to add to our monthly roundup.  

The Unexpected Benefits of Social Marketing

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Businesses of any size can benefit from social media marketing these days. When a strong social media presence is combined with a marketing strategy, business owners can effectively set aside other efforts such as outbound marketing campaigns. Online marketing is a lot more than just having a Facebook profile for your small business, though. You have to know where your target audience is concentrated, and how to pique their interest with what you offer. You also have to have a little background in how marketing online works and how search engines will put you at the top. Going in blind can be daunting, but if you know where to start, it doesn’t take too much to get a campaign off the ground. Here are three unexpected benefits of social media marketing that are seldom mentioned or discussed, and some other benefits that can come from having a good online marketing … Read More

Be Secure: How to Protect Your Small Business in 2017

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The year 2016 will forever be remembered as an unfortunate time of major data heists that changed the world. In February 2016, the IRS discovered a breach of taxpayer data records that should have been discovered in 2015. Major online properties such as LinkedIn and Yahoo also suffered network intrusions that allowed data thieves to get away with personal information of unsuspecting customers. The Panama Papers and the hacking intrusion of the Democratic National Committee were two major events in 2016 that highlight the need for strong business protection in 2017. Here are some recommendations you should follow to protect your business during these trying times: Intellectually property theft has been a pesky issue for several American courtrooms over the last few years. Copyright and patent issues in the United States have prompted intellectual property analysts to call for patent reform, which may become a reality if Wilbur Ross is … Read More

Ways to Apply Influencer Marketing to a Small Business Marketing Budget

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First, let’s define influencer marketing. Influencer marketing is a non-promotional approach to marketing in which brands focus their efforts on opinion leaders, as opposed to direct target market touchpoints. When it comes to marketing for small business, money is no object. Unfortunately, the majority don’t have money to burn. Solve this problem by relying on the brain’s right side (creativity) to offset the limited finance issue. Using influencer marketing to maximize profits can also be a great asset to any company in the modern-day world. This list is a great guide to additional marketing ideas. When marketing trends create fertile ground for companies, they have to get in on the action as soon as possible. This is called the Gold Rush. Getting in on the Gold Rush when certain marketing trends become popular is what every business wants for their customers, products, and profit margins. One of the most inexpensive … Read More

5 Ways An MBA Could Give You an Edge in Your Business

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Free small business mentor advisor coach businessadvising.org

Many small business owners start out doing something really well. They have a great idea find out that people really want the product or service that they offer. However, as the business starts to take shape and develop, many small business owners find themselves struggling to deal with expansion and the various aspects of business that don’t come naturally to them. This is where a master’s of business administration could come in handy. Below, you will find five of the ways earning an MBA can give you an edge in your business. It used to be that you’d have to go to school full-time to get an MBA, but thanks to technology and higher demand, you can work on your MBA part time while running your business. Many schools offer evening classes, and sometimes even weekend programs to make the pursuit of your MBA as compatible with work as possible. … Read More