There’s good news and bad news when it comes to marketing your small business. The good news is that as a small business owner, you are the perfect person to promote your product or service! You’re knowledgeable and passionate, which are two of the main ingredients in an effective marketer. The bad news is that marketing can take up a lot of time. And extra time is not something that entrepreneurs come by very often. We have put together 4 simple marketing “hacks” that will help boost your small business marketing efforts and make your life as an entrepreneur a little easier. Identify your strengths There are a ton of options for marketing your business – newsletters, social media, attending events, etc., which can all attract and retain customers. Figure out what marketing efforts are paying off, whether it’s your Facebook page or the email sign up list you … Read More